1. Attention

This Privacy Notice elucidates the procedures through which areeBuy acquires and manages your personal information during your interactions with our website or mobile applications. It delineates the handling of your personal data, our measures to ensure its security, and elucidates the entitlements you possess concerning your personal information.

  1. Who We Truly Are
  1. Areebuy Ghana is an online shop business that aims to provide customers in Ghana with a convenient and reliable platform to purchase all kinds of merchandise. The business will focus on offering a wide range of products, excellent customer service, and timely delivery. Our goal is to become a leading e-commerce platform in Ghana, catering to the diverse needs of consumers in the country.
  2. Any personal data provided or collected by areeBuy is controlled by the subsidiary that the website and/or mobile app relates to.
  1. Your Data – Our Responsibility!
  1. Personal data refers to any information that can identify an individual directly or indirectly. We gather your personal data to offer customized products and services, and to assess and enhance our offerings continuously. Various types of personal data may be gathered, utilized, stored, and transferred for marketing and personal data enhancement objectives. areeBuy utilizes Google Digital Marketing to suggest tailored offers for specific products and services to our clientele.
  2. Your personal data is furnished to us when you input your personal information on our website and mobile applications, and engage in transactions utilizing the same platforms.
  3. The personal data we collect includes:
  4. A. Information Supplied by You: We store and handle the details you furnish us with, comprising your identity particulars, contact information, biometric data, shipping address, and financial information. These categories of personal data may consist of:
  1. Contact specifics (like your name, mailing addresses, phone numbers, and email addresses),
  2. Demographic details (such as your birthdate, age, or age category, and gender),

iii. Online registration specifics (such as your password and other verification information),

  1. Payment specifics (like your credit card data and billing address),
  2. Data submitted within online surveys (such as feedback on customer satisfaction surveys or market analysis),
  3. Entries/submissions for competitions, and

vii. On certain occasions, your marketing preferences.

  1. B. Information Automatically Collected or Obtained from Third Parties: We gather and retain specific forms of data regarding your interactions on the areeBuy platform, including details about your searches, views, downloads, and purchases. Furthermore, we may obtain information about you from external parties such as our carriers, payment service providers, merchants/brands, and advertising service providers.
  2. These varieties of personal data may pertain to your device (like your personal computer, tablet, or other mobile devices), your engagement with our websites and applications (as well as specific third-party websites we collaborate with), and/or your individual preferences, interests, or geographic location. Examples of such information encompass:
  1. Name and age (or estimated age range),
  2. Particulars about your device, operating system, browser, and IP address,

iii. Unique identifiers linked to your device,

  1. Specifics of web pages you have visited,
  2. Products you have viewed online (including details about items you searched for, viewed, purchased, or added to an online cart),
  3. Duration of time spent on particular website or app sections along with the visit/usage date and time,

vii. Personal data embedded within user-created content (like blogs and social media posts),

viii. Social media username or ID, and

  1. Social media profile picture and additional social media profile details (such as follower count).
  1. We strive to provide you with choices regarding the Personal Data that you provide to us. Where required by law, if you wish to have your Personal Data used by areeBuy to provide you with a personalized experience/targeted advertising & content, you can indicate so through the relevant tick-box(es) located on the registration form or by answering the question(s) presented by areeBuy representatives. If you decide that you no longer wish to benefit from this personalization, you can opt-out or adjust your preferences at any time by closing your account or by sending an email to legal@areebuy.com. Once your account is closed, all products and services that you access through your account will no longer be available.
  1. Cookies and other Identifiers
  1. A cookie is a tiny file containing alphanumeric characters that we place on your computer, smartphone, or tablet with your consent. Cookies enable us to differentiate you from other users of our website and mobile apps, assisting us in delivering an improved browsing experience. To learn more about cookies and their usage, please refer to our Cookie Notice.
  1. How We Use Your Personal Data
  1. We use your personal data to operate, provide, develop and improve the products and services that we offer, including the following:
    1. Registering you as a new customer.
    2. Processing and delivering your orders.
    3. Managing your relationship with us.
    4. Enabling you to participate in promotions, competitions and surveys.
    5. Improving our website, applications, products and services.
    6. Recommending/advertising products or services which may be of interest to you.
    7. Enabling you to access certain products and services offered by our partners and vendors.
    8. Complying with our legal obligations, including verifying your identity where necessary.
    9. Detecting fraud.
  1. Legal basis for the processing of Personal Data
  1. We will only process your personal data where we have a legal basis to do so. The legal basis will depend on the purposes for which we have collected and used your personal data. In almost every case the legal basis will be one of the following:
    1. Consent: For example, where you have provided your consent to receive certain marketing from us. You can withdraw your consent at any time, including by clicking on the “unsubscribe” link at the bottom of any marketing email we send you
    2. Our legitimate business interests: Where it is necessary for us to understand our customers, promote our services and operate effectively, provided in each case that this is done in a legitimate way which does not unduly affect your privacy and other rights.
    3. Performance of a contract with you: This would also apply where we need to take steps prior to entering into a contract with you. For example, where you have purchased a product from us and we need to use your contact details and payment information in order to process your order and send the product to you.
    4. Compliance with law: Where we are subject to a legal obligation and need to use your personal data in order to comply with that obligation.
  1. How We Share Your Personal Data
  1. A. We may need to share your personal data with third parties for the following purposes:
    1. Sale of products and services: In order to deliver products and services purchased on our marketplace from third parties, we may be required to provide your personal data to such third parties.
    2. Working with third party service providers: We engage third parties to perform certain functions on our behalf. Examples include fulfilling orders for products or services, delivering packages, analyzing data, providing marketing assistance, processing payments, transmitting content, assessing and managing credit risk, and providing customer service.
    3. Business transfers: As we continue to develop our business, we might sell or buy other businesses or services. In such transactions, customer information may be transferred together with other business assets.
    4. Detecting fraud and abuse: We release account and other personal data to other companies and organizations for fraud protection and credit risk reduction, and to comply with applicable law.
  2. B. When we share your personal data with third parties we:
    • require them to agree to use your data in accordance with the terms of this Privacy Notice, our Privacy Policy and in accordance with applicable law; and
    • only permit them to process your personal data for specified purposes and in accordance with our instructions. We do not allow our third-party service providers to use your personal data for their own purposes.
  1. International Transfers
  1. Your personal information may be sent to a different country if allowed by the laws in your area, which carries inherent risks.
  2. When transferring your data internationally, we will implement measures to safeguard your information and maintain a level of protection similar to that in the country where the data originated. We will uphold your legal rights as outlined in this Privacy Notice and as required by the laws in your area.

 

  1. Data Retention
  1. We will take every reasonable step to ensure that your personal data is processed for the minimum period necessary for the purposes set out in this Privacy Notice. Your Personal Data may be retained in a form that allows for identification only for as long as:
    1. We maintain an ongoing relationship with you. This will enable us to improve your experience with us and to ensure that you receive communications from us
    2. Your Personal Data is necessary in connection with the purposes set out in this Privacy Notice and we have a valid legal basis,
    3. The duration of: (i) any applicable limitation period (i.e., any period during which a person could bring a legal claim against us), and
  2. We will actively review the personal data we hold and delete it securely, or in some cases anonymise it, when there is no longer a legal, business or consumer need for it to be retained.

 

  1. Data Security
  1. We have established security protocols to avoid the inadvertent loss, misuse, unauthorized access, alteration, or disclosure of your personal information.
  2.  Furthermore, we restrict the access to your personal data to individuals such as employees, agents, contractors, and select third parties who require this information for business purposes. These individuals will handle your personal data following our instructions and are bound by confidentiality obligations.
  3.  We have implemented processes to handle any suspected breach of personal data and will inform you and relevant regulatory bodies of such breaches if mandated by law.
  1. Your Legal Rights
  1. A. It is important that the personal data we hold about you is accurate and current. Please keep us informed if your personal data changes during your relationship with us.
  2. B. Under certain circumstances, you have rights under data protection laws in relation to your personal data, including the right to access, correct or erase your personal data, object to or restrict processing of your personal data, right to ask that we transfer your personal data to a third party, and unsubscribe from our emails and newsletters.
  3. C. Where you wish to permanently delete your data from our website and other applications, you can choose the option of closing your account. You can close your account by sending a mail to legal@areebuy.com . Once your account is closed, all products and services that you access through your account will no longer be available.
  4. D. We can refuse to accede to your request where it is unreasonable or where you have failed to provide additional information necessary to confirm your identity.
  1. Data Controllers & Contact
  1. If you have any questions or concerns about areeBuy’s Privacy Notice or you are looking for more information on how we process your personal data, or wish to exercise your legal rights in respect of your personal data, please contact the Data Privacy Officer by email at legal@areebuy.com.
  2. We will investigate any complaint about the way we manage Personal Data and ensure that we respond to all substantiated complaints within prescribed timelines.